Horas and konnichiwa untuk semua


World’s standard… cool, but who cares?
May 12, 2009, 9:57 am
Filed under: en/Mobile

Here is a Google ad I saw on my gmail page:

BlackBerry®スマートフォン – ap.BlackBerry.com/JPN – ビジネスマンの為のスマートフォン。 世界基準のブラックベリー、販売中 !

It says, “BlackBerry smartphone – ap.BlackBerry.com/JPN – smartphone for businessman. BlackBerry, the World’s standard, on sale.

Deja Vu.. reminds me of Vodafone Japan that uses similar phrases of “world’s standard”. Either RIM is ignorant, or simply very confident it could do better than the now defunct Vodafone Japan. Japanese handset market couldn’t care less about world’s standard, the question is whether BlackBerry supports (it does not) QR code, FeliCa, 1seg TV and other must-have Japanese mobile goodies. “Always connected”, or “push mail” are simply not enough to lure users in Japan to BlackBerry, as those are available on all handsets in Japan, even the stupidest ones.

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